For Artists, By Artists

Create Your Legacy With Us

Join an independent record label that champions your authentic voice.

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Welcome to Cupid Soldiers Records: A Legacy of Authentic Music

Supportive Music Label

Cupid Soldiers Records believes in the magic of authenticity. We nurture artists not just as talents but as unique voices. Our mission is to provide a space where creativity flourishes. This isn’t a business for us — it’s a community.

Artist Development Record Label

Guidance and growth are at the core of what we do. We focus on artist development that respects your vision while providing the resources needed to navigate the music industry. Here, you're not a number — you're part of the family.

Explore Our Artists

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Authentic Artist-Centric Music: The Mission of Cupid Soldiers Records

At Cupid Soldiers Records, we live by Jacob 'Hella Sketchy' Thureson's creed: stay true to yourself. Founded on the legacy of our founder's son — a teen music prodigy who dared to challenge the norm — our independent label rejects the conventional industry hustle. We exist to cultivate a nurturing environment where artists can explore, create, and flourish. This is more than just a label; it's a movement rooted in love, creativity, and the relentless pursuit of authenticity. Together, we champion music that resonates with the soul, forging powerful connections between artists and their communities. Join us in inspiring a new wave of music that celebrates the real, the raw, and the revolutionary!

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Erik Thureson

Founder & Music Visionary

Drawing from his experiences as a filmmaker, Erik Thureson founded Cupid Soldiers Records to honor his son's legacy. He brings a unique narrative perspective to artist development, prioritizing heartfelt storytelling and genuine connections.

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Samantha Lee

Artist Development Specialist

With a deep passion for nurturing talent, Samantha specializes in guiding artists through their creative journey. Her background in A&R ensures that every voice is heard and every vision is realized.

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Leo Ramirez

Creative Director

Leo channels his artistic insight into captivating visuals and engaging promotional strategies. His focus on dynamic storytelling transforms how artists present themselves to the world.

What Our Community Says

Cupid Soldiers Records gave me the space to develop my sound without compromise. Being part of a label that truly gets it has made all the difference in my career. I felt like a real artist for the first time.

Dylan Hayes

Musician

Working with Cupid Soldiers has been a revelation. The genuine belief in my vision and the support during the recording process brought out something I never thought I could achieve. This is where passion meets professionalism.

Sara Lopez

Producer

Joining Cupid Soldiers was more than just signing a contract. It felt like becoming part of a family that stands behind me. They embody what it means to nurture creativity while honoring legacy — it’s inspiring.

Maya Jensen

Vocalist

Maya Music Collective

As a fan, I’ve watched Cupid Soldiers uplift real talent and celebrate authenticity in music. They’ve brought artists together in a way that amplifies their voices. It’s about time we have a label that truly cares about the music and the artists behind it.

Tom Reyes

Music Blogger

Indie Vibes Blog

The commitment Cupid Soldiers shows towards artist development is unmatched. They don’t just manage; they craft careers and foster unique identities. I couldn’t have asked for a better home for my music.

Elena Kim

Songwriter

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Experience Authentic Independent Music

At Cupid Soldiers Records, we amplify artists' true voices, honoring a legacy while building a vibrant community of creativity.

What sets Cupid Soldiers Records apart from other independent labels?

Cupid Soldiers Records embodies authenticity and creativity, focusing on artists' true selves. Founded on Jacob 'Hella Sketchy' Thureson's legacy, we are dedicated to nurturing unique voices without compromising artistic integrity.

How can artists collaborate with Cupid Soldiers Records?

Artists interested in joining our community can reach out through our contact form or social media. We prioritize passionate musicians who resonate with our mission of genuine expression.

Can fans support the artists of Cupid Soldiers Records?

Absolutely! Fans can support our artists by attending events, sharing their music, and engaging with them on social media. Community involvement means everything to us.

Reach Out To Cupid Soldiers Records

Connect with us to discuss opportunities in independent music and explore artist development.

Email: erik@cupidsoldiersrecords.com

Cupid Soldiers Records: Where Authenticity Meets Artist Development

Built on the legacy of Jacob 'Hella Sketchy' Thureson, Cupid Soldiers Records champions artists in their quest for authenticity. We are more than a label; we are a community. Our mission is to provide a nurturing environment for musicians seeking guidance, inspiration, and a platform to connect with fans who value true artistry. Join us as we create music that resonates with passion and purpose!

Explore Our Artists